Designing services for employees' wellbeing: principles for an improved employee experience




Design Principles, Design Thinking, Employee Experience, Employees Wellbeing, Service Design


This research proposes a set of design principles that designers and managers responsible for the design of organizational support services could adopt to improve employees' wellbeing. Through a qualitative study, based on semi-structured interviews, we carried out a cross-context analysis of wellbeing initiatives developed in three organizations. Adopting the perspective of science-based design, we drew seven design principles. We emphasize the importance of including these principles in the process of designing services oriented to employees' wellbeing in organizational contexts using the Design Thinking approach, as well as their application in broader contexts where services may play a crucial role.

Author Biographies

Matteo Vignoli, University of Bologna, Bologna

Department of Management

Fabiola Bertolotti, University of Modena and Reggio Emilia

Associate Professor at the Department of Sciences and Methods for Engineering. 

Member of the Editorial Board of Journal of Management Studies, Journal of Organizational Behavior, European Management Journal


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How to Cite

Vignoli, M., Di Norcia, M., & Bertolotti, F. (2021). Designing services for employees’ wellbeing: principles for an improved employee experience. CERN IdeaSquare Journal of Experimental Innovation, 5(2), 9–17.



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